Day

Session type

Selling on

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DAY ONE

Marketplaces

Tue 25 January 2022

Sponsored by

DAY TWO

Peak Optimisation Strategies

Wed 26 January 2022

Sponsored by

DAY THREE

Social Selling

Thu 27January 2022

Sponsored by
10:00 am -
10:50 am
Lessons from Peak – What on earth happened
Lessons from Peak – What on earth happened
Merchants
Lessons from Peak – What on earth happened
By Hannah Lia and Patrick Gore
Day 2 - 26th January

Hannah Lia, Operations Director and Patrick Gore, MD of hampers.com take a look back at Q4 and what actually happened. With Covid and a labour shortage, this was always going to be one of the most challenging year ever, but perhaps not quite as challenging as their year that Hampers.com’s courier went bust!

We’ll review whether their delivery plans and operations withstood the pressures of x 4 volumes over 6 weeks of the year as well as all the turmoil in supply chain. What happened with sales? Did they manage to protect delivery over Peak? What were the operational learnings? How are they bracing the business and their warehouse operations for 2022? Join this masterclass for learnings from a retailer and learn how to supercharge your business, prepare for the worst and be well placed to take full advantage of the best!

10:00 am -
10:50 am
Why you need to be selling your products on Fruugo in 2022
Why you need to be selling your products on Fruugo in 2022
Merchants
Why you need to be selling your products on Fruugo in 2022
By Håkan Thyr
Day 1 - 25th January

In this webinar, Fruugo, experts in cross-border commerce, discuss how they help retailers everywhere connect to shoppers anywhere and explain how you could be selling more, worldwide.

Key Topics:

  • Understanding the global opportunity and trends for 2022
  • How we help buyers sell more, worldwide
  • Evaluating the current landscape
  • Integrating into your existing e-commerce platforms
10:00 am -
10:50 am
How To Create A Strong Seller Base To Unlock Marketplace Hypergrowth
How To Create A Strong Seller Base To Unlock Marketplace Hypergrowth
Retailers & Brands
How To Create A Strong Seller Base To Unlock Marketplace Hypergrowth
By Emma Cole
Day 1 - 25th January

In this session Emma will start by discussing the marketplace opportunity for retailers today and how marketplaces provide a clear advantage in order to achieve scale and agility through a curated ecosystem of quality third-party sellers. Emma will provide insights on how Brands have emerged as an important player on the marketplace stage. Over the past year, brands have grown their GMV share from 15% to 20%, an increase of 33% year-over-year. Join this session if you would like to learn more about supporting sellers that are aligned with your brand promise in order to unlock marketplace hypergrowth.

10:00 am -
10:50 am
Live Streaming for Brands
Live Streaming for Brands
Retailers & Brands
Live Streaming for Brands
By Zarina Kanji, Alibaba Group Business Development UK & Nordics
Day 3 - 27th January

Discussion of livestreaming in general and a brief history of the platform.

Focus on Alibaba-specifics and how livestreaming accelerated due to the pandemic – now brand critical to launching in China. Mass-streaming and VIP-streams (exclusive to restricted numbers of clients) are increasingly common and are set to shape the future hybrid world of retail.

Learnings from 11.11 Global Shopping Festival

Deeper dive into 11.11 ‘shopatainment’ and social-commerce.

The future opportunities to come in livestreaming thanks to the development of innovative new technologies

10:00 am -
10:50 am
Future-proofing your digital marketing in the era of constant change
Future-proofing your digital marketing in the era of constant change
Retailers & Brands
Future-proofing your digital marketing in the era of constant change
By Izabela Catiru
Day 2 - 26th January

The last year has had a dramatic impact on the retail industry. There has been a shift in almost everything digital, as consumers have adapted their shopping habits. This shift in consumer behaviour is changing the way brands promote their products.

In this presentation, ChannelAdvisor will look at the rapidly changing digital marketing landscape, sharing strategies and tips to help drive e-commerce success. Join this session to learn:

How to build a future-proof digital marketing strategy

Why are retail media and social media marketing important for your short, medium and long-term success

What are the key industry trends shaping the industry

And more!

10:00 am -
10:50 am
Brexit, tax and regulatory changes
Merchants
Brexit, tax and regulatory changes
By Speaker to be confirmed
Day 3 - 27th January
11:05 am -
11:55 am
Why a Total Commerce approach is essential for online retailers to win in 2022?
Why a Total Commerce approach is essential for online retailers to win in 2022?
Merchants
Why a Total Commerce approach is essential for online retailers to win in 2022?
By Callum Campbell, CEO - Linnworks
Day 1 - 25th January

Is your business set up to compete in the new, effortless economy? Join Linnworks CEO Callum Campbell as he outlines what Total Commerce and the key strategies that retailers need to prioritize to win every sale. As consumers expect to be able to shop whenever and wherever they want, discover how your business can stay connected, stay relevant and not miss out on revenue by connecting commerce channels and commerce operations to succeed during the great commerce acceleration.

11:05 am -
11:55 am
Lessons from China
Lessons from China
Retailers & Brands
Lessons from China
By David Lloyd, Alibaba General Manager UK, Nordics & Netherlands
Day 3 - 27th January

Reflections on 11.11 Global Shopping Festival

How UK brands performed during the Festival in terms of first-time launch in China

Learnings from brands who have been present in China market for greater amount of time

Key takeaways for those businesses that will look to export to China, based on key findings from this year’s 11.11 Festival

11:05 am -
11:55 am
Visual Merchandising: helping shoppers navigate the Paradox of Choice
Visual Merchandising: helping shoppers navigate the Paradox of Choice
Retailers & Brands
Visual Merchandising: helping shoppers navigate the Paradox of Choice
By André Brown
Day 2 - 26th January

CEO, André Brown will be explaining the importance of visual merchandising, why AI alone isn’t enough and why display sequencing is a retailer’s secret weapon.

11:05 am -
11:55 am
Retailers & Brands
Managing a marketplace business selling worldwide
By Speaker to be confirmed
Day 1 - 25th January

Ticking the eBay and Amazon box might cut it for many marketplace businesses trading in the UK, but in many countries they’re not the dominant marketplaces and in large swathes of the world they don’t have a local platform. Discover the marketplaces that can drive your business forward around the world and how to expand internationally like never before in 2022.

11:05 am -
11:55 am
How to exponentially grow your AMZ business
How to exponentially grow your AMZ business
Merchants
How to exponentially grow your AMZ business
By Carla Coll Valenti
Day 2 - 26th January

When we seek to improve a business we acquire, there are core functions we look at; operational efficiency, brand development and expansion: geography and marketplace. Nailing the first two points means we can have a best-in-class company within its current status quo while the latter two open up potential growth avenues, where we aim to double the brand’s size in three years.

Taking care of operational efficiency means we never have an out-of-stock situation. We upgrade content (listings, pictures, videos) and delve into marketing and pricing strategies. All these tasks are constantly monitored to avoid unwanted surprises. Regarding brand development, we do a backward analysis starting with the customer. We see the customer journey so we can analyse how it could be improved.

Once we have a best-in-class operating company, we think about growth. Every brand gets a tailor made strategy. For some, the potential resides in growing them geographically. For others, the opportunity lies in launching new products or variants of existing ones in new marketplaces. Complexity differs across decisions and no matter which strategy we decide to implement, we consider a minimum of six months ramp-up period to achieve full potential.

This is the basic structure we follow to exponentially grow our Amazon businesses. First, get it right in its current status quo. Then, make it grow to reach its full potential.

11:05 am -
11:55 am
Merchants
Facebook commerce
By Speaker to be confirmed
Day 3 - 27th January

Join this masterclass to bolster your social commerce strategy. You’ll learn about Facebook Shops, product catalogue and data quality, product tagging and advertising across Facebook properties and how to transact directly on these social platforms.

1:30 pm -
2:20 pm
Merchants
Repricing
By Speaker to be confirmed
Day 1 - 25th January

Repricing is a double-edged sword, get it right and you’ll be winning sales. Get it wrong and you’ll be winning sales at a loss. Learn the best tactics for repricing on Amazon and other marketplaces and learn when to set rules which will lower your selling price and when you can set rules to raise your price, increase your margins and still be winning sales.

1:30 pm -
2:20 pm
How was peak 2021?
How was peak 2021?
Merchants
How was peak 2021?
By Andrew Norman
Day 2 - 26th January

A session looking back on the Christmas peak of 2021 and offering our insight into how ShipStation can help those merchants who might not have necessarily been as successful as they would have liked to be during the period.

1:30 pm -
2:20 pm
globaleyez GmbH Masterclass
globaleyez GmbH Masterclass
Retailers & Brands
globaleyez GmbH Masterclass
By Oliver Guimaraes
Day 2 - 26th January
2:35 pm -
3:25 pm
How to Succeed as a Marketplace: Lessons from Marketplace Experts
How to Succeed as a Marketplace: Lessons from Marketplace Experts
Retailers & Brands
How to Succeed as a Marketplace: Lessons from Marketplace Experts
By Ryan Lee, Founder and CEO - Nautical Commerce
Day 2 - 26th January

Whether you are building a new marketplace or already operate one, ensure your marketplace is set up for success. Join marketplace experts to learn the marketplace best practices and hear the mistakes of the ones who haven’t gotten it right.

2:35 pm -
3:25 pm
Brexit – 12 months on. What have we learnt and what do you need to know now?
Retailers & Brands
Brexit - 12 months on. What have we learnt and what do you need to know now?
By Speaker to be confirmed
Day 1 - 25th January

The repercussions of Brexit have hit businesses hard – supply chain issues and additional shipping costs have been a hot topic throughout 2021.

However, many online retailers have also experienced an increased period of growth which looks set to continue with worldwide online sales forecasted to grow to $6.4 trillion by 2024. 

Join our session as we review the key legislations from 2021 and the impact on retailers, as well as looking ahead to give you the first mover advantage on new and upcoming tax reforms when selling internationally. 

You will find out:

  • The impact of Breixt on UK / EU retailers 
  • The sellers’ experience of new EU VAT schemes such as One-Stop Shop (OSS) and the Import One-Stop Shop (IOSS).
  • What the new tax obligations are for Sellers and Marketplaces
  • How to protect your bottom line and improve your customers’ experience
2:35 pm -
3:25 pm
Merchants
Amazon Advertising
By Speaker to be confirmed
Day 1 - 25th January

Amazon Advertising is a growing tool you should have in your inventory. Learn how to use campaign insights for the best Sponsored Products targeting strategies and if you are enrolled in Amazon Brand Registry how to use Sponsored Brands to drive sales.

2:35 pm -
3:25 pm
Merchants
Marketplace metrics
By Speaker to be confirmed
Day 2 - 26th January

Managing the logistics of a marketplace business is tough at the best of times, but if your metrics go the wrong way and the marketplace puts restrictions on your business it becomes doubly difficult, if not nearly impossible to carry on. Join this session to learn what metrics are crucial to running an effective marketplace business, how to protect your metrics and how to use metrics to increase visibility on marketplaces boosting sales even further.

3:40 pm -
4:30 pm
Optiseller’s technical and tactical strategy for selling success on eBay
Merchants
Optiseller’s technical and tactical strategy for selling success on eBay
By Speaker to be confirmed
Day 1 - 25th January

As a company who specialise in eBay store optimisation, Optiseller can teach you the technical and tactical aspects that will make the biggest difference to your online store performance. From the importance of good quality data to your eBay seller rating, you will learn the quick fixes and long term strategies that you can enforce now and start to see results. Learn from the experts and amp up your selling strategy for a successful 2022 and beyond.