The acceleration of eCommerce has given opportunities to many brands, both big and small, no more so than in the marketplace arena. But the question is how do smaller businesses build brand equity when the customer relationship stays firmly within the marketplace’s grasp? Richard will discuss 3 key strategies for how merchants and retailers can attract sales by building tangible brand equity without owning the customer relationship, and gives a sneaky insight into some of the top eCommerce predictions for the near future.

PRESENTED BY

TAMEBAY LIVE 2

The second Tamebay Live event takes place October 2021 – if you want to present a workshop or masterclass then contact Chris Dawson, Editor, chris@tamebay.com

with Speaker to be confirmed
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